BBC Inside Cinema
We were asked to create a visual identity for Inside Cinema, the new home for BBC Arts film content. We had to introduce coherence across a wider array of new film content commissioned by BBC Arts.
A mix of long-form essays on film (to air on BBC4) and up to 40 short essays for use on social, we’ve packaged the content using consistent visuals and labelling across a range of programmes and assets to ensure continuity and maximise impact.

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